ConceptConsultancy
Cabinet Aurel
A consultancy that wants to earn trust online and welcome new clients without the back-and-forth.


Concept projects created by AMYN to show a direction. The brands are fictional; no real client is represented.
Case study
Where it started, and where it’s going.
Context
A consultancy advising SME leaders on strategy, organisation and business succession.
Problem
The website doesn't say clearly what the firm does. Every new engagement starts with a string of emails to gather documents.
Direction
A sober, precise website where every area of expertise is explained simply. An onboarding journey guides each new client: steps, documents to provide, first meeting.
- Detailed expertise
- Qualified first contact
- Onboarding journey
- Document collection
Project screens

